Sunday, 9 April 2017

Two Faced Cosmetics are now Two Faced about animal testing

Two Faced Cosmetics are now very aptly named.

Two Faced cosmetics was sold to Estee Lauder in Nov2016 and as we all know Estee Lauder are not the greatest company when it comes to animal testing, allowing their products to be sold in Mainland China and also testing their latest pseudo scientific ingredient breakthrough product, so they can sell that in Europe under medical laws not cosmetic.

Some might say *cough* PETA *cough* that it's good to support cruelty free companies even though owned by bad ones as it 'sends a signal to the parent company consumers want cruelty free'

This is of course bullshit.

The parent companies buy these 'green' brands to get hold of the 'green dollar' They know consumers will still buy the brands products, many people totally unaware of the parent owner. Also when you buy from the brand that goes into the parent profits, you are still helping the parent company make money and continue to do what ever it wants.

So Two Faced now join a list of indie brands bought by large corporate companies -
NYX, Benefit, Urban Decay, Smashbox, and  MAC cosmetics